To say that the game exceeded expectations would therefore be a bit of an understatement. What makes this all the more impressive is the fact that the game was funded almost exclusively through Kickstarter, with a little over $50,000 pledged throughout the course of the campaign. Undertale is not only one of the best indie games of the past decade, but one of the best games period.
By contrast, Flappy Bird was created by just one man over the course of a few days, making its 50 million+ downloads far more impressive. Countless people worked on Blizzard's controversial title over the course of several years, including several whose sole purpose was to figure out how best to manipulate players into spending their money. This may not seem like much when compared to the likes of Diablo Immortal, but it's important to take the scale of each project into account. Flappy Bird was one of the earliest viral success stories in this regard, with its creator at one point raking in more than $50,000 a day through in-app advertising. Thanks in large to the questionable monetization tactics that some of them employ, mobile games now account for a significant chunk of modern video game spending, with billions of dollars being spent across the App and Google Play stores each and every month. These low-budget games sold millions of copies and many remain incredibly popular to this day. Those who think otherwise need only take a look at some of the many indie game success stories, which not only serve to highlight this point perfectly but also prove that a big budget isn't always required when it comes to developing a best-selling video game. Updated September 9, 2022, by Tom Bowen: There are a lot of things that can determine whether or not a game will be successful, but while bleeding-edge graphics and big-name voice actors can certainly go a long way, an enjoyable gameplay loop is arguably a lot more important. The following titles cost relatively little to develop, yet they were still able to gross millions of dollars in sales. That's not to say that all modern games cost a fortune, however. These days, most video games cost tens of millions of dollars to develop, with millions more being spent on marketing and post-release support. RELATED: Video Games That Every '90s Kid Played Things like graphics, lasting appeal, and online functionality can also play a big role, however. Collectively, their success stems from a variety of factors, but one thing that remains consistent from title to title is that each game's gameplay is incredibly enjoyable.
Some games cost very little and flourish in the market.
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